We created the visual guidelines for the British Red Cross First Aid Champions programme, bringing its first aid education resources to life for children, young people and educators. Designed for learners aged 5–18, we developed a flexible and engaging visual approach that works across digital learning, films, imagery, downloadable resources and print. The result is a clear and accessible system that makes learning life-saving first aid skills more engaging.

Scope
Visual Identity
Brand Guidelines
Animation
Templates
Social