The Disaster Relief Alliance (DRA) brings together UK businesses to strengthen disaster response in the UK and around the world, helping communities get vital support when they need it most. We worked with the British Red Cross to sharpen the Alliance’s positioning and refresh its brand identity, creating a more distinctive and engaging look and feel. The new identity helps the DRA attract new members, communicate its humanitarian impact and build a stronger community of businesses supporting emergency response and climate resilience.

“It’s been such a pleasure to work with you. From the initial conception all that time ago, through to seeing it come to fruition over the last couple of weeks, you’ve been up there with the very best agencies I’ve ever worked with.” Lucy Hannay, Marketing Manager, Partnerships

Scope
Brand Identity
Brand Guidelines
Animation
Templates