We created a brand identity refresh for u3a, a UK-wide charity and membership organisation bringing people together to learn, share skills and make connections in later life. We evolved the visual identity to create a more contemporary, flexible and recognisable brand that could work consistently across the national organisation and hundreds of local u3a groups. The refreshed identity brings greater energy and personality across digital, print and communications, while retaining the familiarity and sense of community at the heart of u3a.

Scope
Brand Identity
Brand Guidelines
Templates
Social