A recipe box created with Michelin Star Chefs.
A unique proposition required a unique look and feel. We worked with Box’d Chef, refreshing everything from their strategy and naming to the way they look, talk and feel to their customers. From flavour pairing to knife skills to sauce-making, and step-by-step guides we helped Box’d Chef demystify the Michelin-standard techniques, empowering people to cook like a professional chef.
Photography by Jodi Hinds