Naming and visual identity for Artform’s second development on All Saints Passage, Wandsworth. Klay sits alongside Evagreen, its sister development. Where Evagreen celebrated the growers, Klay celebrates the makers, a crafted and considered collection of nine new homes.

Scope
Brand Identity
Naming
Website
Print

Credits
Client: Artform Group
Architecture: GPAD London
Interiors: Scenesmith
Arthur Text: Lilly Maetzig, Handbuilt.
Photography: Megan Taylor
Illustration: Hollie Brown
Print: CTRL–P