With Noughty already established through its sparkling wine range, we worked with Thomson & Scott to create the packaging and label design for Noughty Rouge, Blanc and Rosé, its premium non-alcoholic wine collection. We developed a bold and consistent label system across the range, combining distinctive typography and colour with premium print finishes including foil, varnishes and embossing. The result gives each wine its own personality while creating a recognisable and cohesive identity across the wider Noughty brand.

Scope
Brand Identity
Art Direction
Packaging

Credits
Photography: Thomas Rohde