Unspun is a premium CBD brand, we developed the visual identity and packaging for its UK launch. Balancing calm and credibility with a more playful personality, we crafted the logo, typography, colour palette and packaging to create a distinctive and recognisable look. The flexible system was created to grow with the brand, expanding across its original CBD products and more recently into a range of CBD chocolate.

Scope
Brand Identity
Art Direction
Packaging

Credits
Print: CTRL-P
Photography: Thomas Rohde